ClickFunnels Review: The Best Sales Funnel Marketing Tool In 2019

Welcome To My ClickFunnels Review

If you are part of the online marketing industry, I am sure you know that sales funnel is an integral part of growing a business. That’s the reason why so many businesses invest good amount of money just to get the best sales funnel tool to increase conversion.

Among the most popular one is ClickFunnels. There are people who like ClickFunnels and some might find this tool too expensive to even start with.

What is ClickFunnels?
How Does ClickFunnels Work?
Who is ClickFunnels For?
The Truth about ClickFunnels
Things I Like About ClickFunnels
Is ClickFunnels A Scam?
How I Start a Small Business Online

To help you make the right decision before you invest in another conversion tool, I’ve decided to create this review.

I am also earning a full time income by promoting affiliate products and fully understand the importance of getting the right tool. But I am in no way associated with ClickFunnels and neither am I promoting it as an affiliate.

Should you want to learn an alternative method that I use to earn a full time income without investing $297 per month into ClickFunnels, I suggest you download my free guide to start a small business online.

Now, here’s my most honest and updated ClickFunnels review to help you decide whether this sales funnel marketing tool is really worth your money.


Product Name:

Founder/Owner: Russell Brunson under his company Etison, LLC

Product Type: Sales Funnel Marketing tool

Price:  $97/month for the basic ClickFunnels plan, and $297/month for the advanced Etison Suite. Both packages come with 14-days free trial.

Best For: Ideal for marketers, businesses and entrepreneurs who focus on funnel marketing to grow their business.

Summary: ClickFunnels is not only a website builder that creates high converting pages but rather it’s a sales funnel marketing tool that can create smart sales funnels that comprises of optin funnels, webinar funnels, sales funnels, membership sites and many more. With ClickFunnels, you are also able to build your own army of affiliate marketers and run your very own affiliate program.

Rating: 9/10

Recommendation: Yes, if you focus on funnel marketing

What Is ClickFunnels?

ClickFunnels is founded by the renown internet marketer, Russell Brunson in 2014. While it is amongst the most popular landing page builders today, ClickFunnels is more popularly known as an all-rounder smart sales funnel creator.

According to Neil Patel, “sales funnel is simply a series of steps that you design to guide visitors toward a buying decision”.

You create these steps to make your client sign up as your subscribers, buy your offer or other upsells, continuously provide valuable content to garner their trust and finally make other relevant offers to meet their ongoing needs, ultimately grow your.

For a quick overview about how sales funnel works, check out the explainer video below.

While the concept of sales funnels is straightforward, there’s in fact a bunch of thought process going behind the creation of each funnel, creatively crafted by marketers and businesses.

ClickFunnels provides features and functions that ease the work of marketers and entrepreneurs when creating landing pages to integrate into each sales funnel.

Just like other conversion tool such as LeadPages, Unbounce and Instapage, there’s no need for user to have any coding skill to design high converting pages.

This awesome tool provides drag-and-drop visual editing function that allows you to create opt-in, webinars, homepage, blogs, sales, and many other pages needed as part of your conversion strategy.

Whatever you need in order to create an effective marketing funnel, you can find inside ClickFunnels.

To start using ClickFunnels, you have the option to subscribe for the basic ClickFunnels or the more advanced plan called Etison Suite.

The basic ClickFunnels costs $97 per month entitles you to create up to 20 funnels with maximum of 100 pages, 20,000 monthly visitors and can be used on 3 custom domains. This package would be ideal for new marketers who just started to work on a few funnels.

However, as your business grow and need more funnels, you can upgrade to the Etison Suite which costs $297 per month with no limit as to whatever was imposed on the basic ClickFunnels plan.

As subscriber of Etison Suite, other than having access to everything that’s offered inside the basic ClickFunnels plan, members are also able to use two more features called Actionetics and Backpack which I’ll explain more in the next section.

Now let me walk you through on what’s inside of ClickFunnels.

How Does ClickFunnels Work?

ClickFunnels is a great option to consider if you want an all-in-one solution to your funnel marketing needs. It comes with a wide range of features and functions that are sought-after by many marketers and businesses but might not be offered by its competitors.

Professionally-Designed Sales Funnel Templates

There are various types of professionally designed sales funnel templates available inside ClickFunnels and these templates can be used for any kind of business niche.

You are able to choose from 4 funnel categories that can help you narrow down your choices according to your specific niche.

These categories include lead capture funnels, sales page funnels, event funnels, and membership funnels.

You can choose from free and paid templates to match your design needs. Regardless of your web design skills or knowledge, you won’t need any of those if you are building a page using these templates.

With ClickFunnels templates, you can design landing pages that form the basis of an effective sales funnel.

Intuitive Visual Drag and Drop Editor

The drag and drop editor inside ClickFunnels is the favourite of many users as it allows you create a page exactly how you want it to look.

Each page in ClickFunnels is made up of sections having rows and columns to organize the content and elements. This provides convenience of use and makes the worksheet clean and free from any confusing settings.

With the visual drag and drop editor, you can create a new page from scratch or build your page using an existing template and add more elements to make your page equipped with the features that you want.

This saves you both time and effort in planning and designing what to put in your page.

Great Assortment of Page Elements

Page elements are basically the things you put inside your page such as text, image, color, shapes, links, input forms, video widgets, and others.

The more elements offered inside your page builder, the more marketing variations you can have on your page.

ClickFunnels understands the importance of having marketing variations and which is why they make sure users can access to a fairly good collection of page elements.

Share Funnel

ClickFunnels offers a unique feature called the Share Funnel. It allows you to share any funnel that you have created to anyone, either your clients, team members, or any people you want to share your funnel with.

These funnel recipients can access and use the pages that you created by simply clicking the unique URL link provided by you.

Such process will no longer need any transfer of files, log-ins, or FTP uploads as everything happens within the inside of ClickFunnels dashboard.

For users to receive your Share Funnel link, they must have an existing ClickFunnels account, otherwise will need to open a new account to access.

The Share Funnel URL also serves as an affiliate link where you can earn a commission whenever a new user decides to subscribe for any paid ClickFunnels plan.


Another great feature inside ClickFunnels that’s only available for Etison Suite subscribers is called Actionetics, which makes creating smart follow up sequence simple.

This feature can automatically tracks which channels your visitors are coming from (email, text message, voice broadcast, social networks, pop-ups and many more); segment them according to their identity and actions they took on your website; and finally create smart action funnels to target each visitor segment according to their needs.

You can track performance such as how many emails they open, how much time they spend on your website, how often they come back to visit your site, what did they purchase, how often they purchase and a whole bunch more of tracking variants.

Once all these data are obtained, the algorithm inside ClickFunnels will give you an estimate on how potential the person is and how much money this person might spend on your website.

Actionetics provides you with relevant data to understand your site visitors’ behaviour, demographics, interest and even their income so you could make improvement to your sales funnel in order to meet their expectation.

This fine-tuning and customized communication based on each visitor segment will enable your funnel to work more effectively to delight your site visitors.


Backpack helps you create your own affiliate program and scale your business effortlessly, without the need to add on more advertisement cost that can’t guarantee any sales.

In short, it’s a tool offered inside Etison Suite that can enable you to recruit up to 2-tiers of affiliate marketers to collaboratively promote your products.

There’s no need to drive traffic to your sales page as your affiliate marketer will do it for you. With Backpack, you will only pay commission when a sale is made.

This tool is a unique tool offered by ClickFunnels as it allows members to make huge amounts of commissions by leveraging on their network of affiliate marketers to promote products for them.

Some of the features inside Backpack

  • Sticky Cookie that allows you to lock your potential customers forever once they opt-in to your list;
  • Quickly add affiliate program to any existing sales funnel;
  • Segment types of affiliate marketers;  
  • Customize commission plan;
  • Design your affiliate area to include banner ads, email swipe copy, and other affiliate tools & resources;
  • Run affiliate contents; and
  • Monitor affiliate dashboard stats.

With Backpack, creating an affiliate program will never be a nightmare anymore.

Other ClickFunnels Features

ClickFunnels also come with other features such as integrated shopping cart and payment processing.

Both allows you to track and monitor any purchases including giving your clients the option to pay using a number of payment methods such as Paypal, Stripe and many more.

It contains elements which include support email, a guarantee seal, security seal, and you can set up benefit-driven bullet points to convince your clients.

Who Is Clickfunnels For?

ClickFunnels is ideal for marketers and business owners who focus on funnel strategy to grow their business. The good thing about ClickFunnels is that everything you need in order to create an effective sales funnel is made available to you once becoming a member.

Starting from having a variety of landing page templates, simple yet effective drop and drop visual editor, up to the ability to create smart sales funnel and finally running an affiliate program management system, there’s nothing you need to build a successful affiliate marketing business is missing from ClickFunnels.

I would say this sales funnel marketing tool is so comprehensive and complete for anyone who wants to get leads and sales by creating landing pages and sales funnels.

Of course if you are only looking at applying SEO-focused blog marketing to earn affiliate commission, then I suggest you to opt for a simpler and cheaper page builder such as Thrive Architect – at least it only cost the price of a month of ClickFunnels basic subscription.

The Truth About ClickFunnels

I know ClickFunnels almost sounds like the best option to consider when building sales funnels for your business, however there are still a few things that is worth taking time to think through before investing in this platform.

Truth #1: No Other Hosting Options

One downside of using ClickFunnels is that you don’t have full ownership to the pages that you build as you’re not allowed to use own hosting.

This means, should you decide to unsubscribe ClickFunnels, you’ll lose all your pages unless you go through the hassle of downloading as html.

With this as the only option, you’re then left with no choice but to re-create the funnels from scratch again.

Many times, some of the page formatting might be lost and you literally had to re-do everything.   

Truth #2: Overpriced Basic Plan With No Flexibility on Membership Options

Another downside of using ClickFunnels is its over-priced basic subscription. Not everyone, particularly a new marketer can afford $97 per month for a basic package that has limiting features.

If you want to have access to more advanced and useful features, you need to go right to the $297 per month package, which is so much more expensive.

ClickFunnels offers very little room for flexibility.

There’s a need for the company to create a mid-range package that can incorporates some of the functions offered inside Actionetics so members can have additional subscription package to consider.

Truth #3: Hidden Cost

Let me be very truthful to you. Inside ClickFunnels promotional pages, it claims that members who use this funnel creation tool is not required to pay for advertisement in order to generate sales as there are affiliate marketers to do the job.

This claim is highly misleading. Let me explain why.

In order to recruit affiliate marketers, you’ll still need to either have a big list of marketers or you're ready to buy advertisement to get leads or recruit new marketers.

There is still advertisement cost involved. So, it’s an untrue claim that there’s no cost involved to generate sales.

If you really want to earn affiliate commission without paying for ads, the best way is still to get free traffic from Google, just like how I managed to earn a full time income through blogging.

Things I Like About ClickFunnels

There are two things that I like about ClickFunnels. One is the Backpack tool that makes it easier for members to setup their own affiliate program, thus offers bigger earning potential.

Another is the various integrations that make information gathering possible so members can segment visitors separately and develop customized value to cater for specific segments.

Despite both tools are only available for Etison Suite subscribers, there is still a 14-day free trial for full access should you want to give it a try.

Related Post
Affiliate Marketing For The Beginners: Step-by-Step Method
10 Best Ways to Earn Money Online: Only Legit & Proven Methods

Is ClickFunnels A Scam?

ClickFunnels is a real deal for businesses who are looking for a perfect conversion tool to create effective sales funnel and create own affiliate program. It is one of the few funnel creation tool that offers all-in-one solution to funnel marketing.

Used by more than 90,000 marketers, businesses and entrepreneurs from around the globe, ClickFunnels is definitely not a scam.

With ClickFunnels, you won’t have to purchase additional tools to grow your business.

From building your marketing pages up to creating an army of affiliate marketers to promote your products, everything you need is available inside ClickFunnels.

I highly recommend anyone to subscribe for ClickFunnels if creating landing pages to get sales is your focus strategy.

How I Start A Small Business Online

Sales funnel marketing is only one of the many ways to earn a full time income online.  For me, I started a small business online earning affiliate commission not by creating sales funnels but rather by applying content strategy taught inside my Top Recommended Program.

This strategy has help me quit my c-level job to earn a full time income working at home.   

If you would like to learn the exact strategy I use without having to pay $97 per month for ClickFunnels, I suggest you download my free guide that shows you step-by-step on how to do it.

Please do not get me wrong. I am not saying that ClickFunnels is not a good choice, but I just want to share with you an alternative method that is suitable for people with tight budget.

If you have the budget to pay for advertisement and the monthly subscription, by all means, please subscribe to ClickFunnels as this is indeed a great conversion tool used by many renown marketers.

I hope you find my ClickFunnels Review useful and can help you make wiser decision. Do leave me a comment below if you have any questions or would like to share your experience about this awesome tool.

Share this post

Share on facebook
Share on twitter
Share on linkedin
Share on pinterest
Share on google

2 thoughts on “ClickFunnels Review: The Best Sales Funnel Marketing Tool In 2019”

  1. What a great post. ClickFunnels seem like a great tool to start creating funnels. However, we need to spend additional money to drive traffic to those pages right? Is there any free traffic method which can allow me to quickly recoup my investment on ClickFunnels? Otherwise, it might not be feasible for me to invest as I only have limited resource. 

    1. Yes, ClickFunnels is really great if you want to focus on funnel strategy to earn money online. However, there’s no way to quickly get free traffic as SEO or social traffics take time. I suggest you try niche website strategy that focus on free traffic. Will take longer time to see results but at least it’s the most affordable way to start. Here’s a free guide I’ve put together for you to start. It’s the same exact method I use to earn a full time living online. Hope this helps. 

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top

BEWARE! You seem to have pressed the wrong Button!

Unless you are ready, otherwise don't join my online journey